David Pitlyuk

I’ve previously written about one multi-billion dollar product that makes wireless power a reality. A new one that I’ve found is a device that is made by a company named NeuroSky. The device allows you to control things with your brain by turning brainwaves into commands.

Now, first thought is what applications will it be used for? The company is targeting three things mainly; sleepiness/drowsiness detectors for automotive and industrial markets, gaming consoles, and therapeutic solutions for ADD problems. Check out this video to get an idea of some of things it can be used for:

There is just such a huge market for this product, and surprisingly enough, it sounds like it’s going to be really cheap to implement. They mentioned in the video the component was only $15. You can definitely expect next generation consoles to use some of this technology, especially considering the success of the Nintendo Wii. In fact, according to CNN Money, the CEO of NeuroSky is already in talks with the makers of Dance Dance Revolution.

How many times have you been driving down the highway late at night and started to dose off? I had a friend take my car for a 7 hour one-way trip back and forth to pick up a car. They drove, picked up the car, and drove back. On the way home, he fell asleep, did a couple spins in my car, went into the grass, back onto the road (while still spinning), and managed to stop somehow (with a mud all over the car). In the future, an application can be built by NeuroSky for the car that would have prevented him from doing that and potentially had a much worse situation. Now imagine every car in the future has this, that’s a lot of money to be made, and that’s just one application. Another big market is health. For example as was stated in the video, people in wheelchairs may be able to move the chair by just thinking about it.

Do you agree that this has the possibility to be a multi-billion dollar market?