07.09.07

June In Review

Traffic
Last month I considered a “truth” month because there were no spikes in traffic, so it gave me a chance to see what traffic was really like. This month was similar, but I did get a couple of posts linked around the net…the result doubled my traffic from the previous month. This goes [...]



June In Review

Traffic

Last month I considered a “truth” month because there were no spikes in traffic, so it gave me a chance to see what traffic was really like. This month was similar, but I did get a couple of posts linked around the net…the result doubled my traffic from the previous month. This goes to show you how important it is to write good content, that other people will want to link to.

June brought 4,202 unique visitors and 6,733 pageviews. You can see around June 18th, traffic started growing quite a bit higher than previously. This was mainly due to my third installment of best corporate web designs post I made.

Visitors in June 2007

Of the visitors, 18.54% of were returning:

New vs. Returning traffic in June 2007

Monetization

This month I put AdSense back on the site, and implemented Text Link Ads. Here’s the breakdown of all income:

Text Link Ads: $6.57
AdSense: $13.85
AuctionAds: $0.19

Money from Text Link Ads came in the form of the one link purchased from Carl Ruderman as well as a specific post being sponsored. AdSense was doing really well in the beginning of the month, as the revenue per click was much higher than normal, but then it has since come down for whatever reason. AuctionAds just has a couple of ads left over on some posts, so it’s barely getting any clicks or impressions on those and wasn’t expecting anything.

Monetization is not a true concern of mine at this time, as I am more concerned about writing good content and building traffic.

RSS Subscribers

RSS subscribers slightly went up in range, but not by much. I hit a new daily high on normal traffic days, and ended up averaging 71.2 subscribers for the month.

RSS feed stats June 2007

Here’s a couple of charts of RSS subscribers with the linear trends from all time as well as just June:

June

RSS subscriber trendline chart June 2007

All-Time

RSS subscriber trendline chart through June 2007

Search Engine Goodness

This month my search engine traffic grew by 28.2% from the previous month alone. My search engine traffic has been getting better and better over time, and hopefully will help build the foundation for the blog to continue growing. Here’s a list of top 10 keywords that were searched for to get to my site:

  1. e92 m3
  2. new virginia traffic fines
  3. blog title ideas
  4. new virginia traffic laws
  5. linkin park at bamboozle fest
  6. best blog designs
  7. $10 plane ticket
  8. new va traffic fines
  9. best wp theme to base new design off
  10. virginia mansions

A lot of traffic has been coming in to the article I wrote on the new traffic laws in Virginia. In fact, it was the main reason for a new all-time daily high in search engine visitors (106).

We can see here how search engine traffic has been growing since the blog inception:

Search engine traffic in June 2007

Popular Pages/Content

Here was the most popular content in May:

  1. The 45 Best Technology Sector Corporate Web Designs: A-G
  2. The Best Blog Designs From The Technorati Top 100
  3. The 45 Best Technology Sector Corporate Web Designs: P-Z
  4. David Pitlyuk (Homepage)
  5. The 45 Best Tech Sector Corporate Web Designs: H-O
  6. Who Is David Pitlyuk?
  7. New Virginia Civil Fee For Traffic Tickets Is Nuts
  8. My Home Office…And Tagging You For Yours
  9. 2008 BMW M3 (E92) Production Pictures
  10. New Design Beta - What Are Your Thoughts?

A lot of sites out there linked out to my best tech sector corporate web designs series, and they were all cross-linked to each other. This of course is the reason these pages generated the most traffic. I noticed that many of those people then wanted to find out more about who I was, which is why they clicked the “Who Is David Pitlyuk?” tab.

Top Referrals

There are two main statistics we want to look at with top referrals. First, which source referred traffic, and then which specific sites referred traffic.

Referring sources for June 2007

While search engines went down 22% of the total traffic from the last month, it actually brought more visitors since there were more visitors in the first place.

Here are the top referrals for websites (not search engines) that referred traffic to my blog:

  1. bildirgec.org
  2. CSS Globe
  3. Digg
  4. html.it
  5. TimeForBlogging
  6. DesignWalker
  7. Smashing Magazine
  8. StumbleUpon
  9. HarpzOn
  10. del.ico.us

This month I hope to launch my new design, and I have a feeling it will better build the brand for my site. We’ll find out over the next few months!

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  1. Derek

    07/09/2007 9:35 am

    You’re making great progress and I am looking forward to the site redesign. Thanks for providing the details of your stats and progress!



  2. Justin Benson

    07/30/2007 11:09 am

    I might have this wrong but in essence roughly 4000 unique visitors equates to a little over $20 in revenue? I think it’s tremendous that you have over 4000 unique visitors and then somewhat depressed as to the revenue opportunity. Obviously when you think of how many folks you need to reach say $100 000 a year in income…….Or am I misssing something?



  3. David Pitlyuk

    07/30/2007 11:51 am

    Justin: Thanks for your feedback, and a couple of things to note:

    1) I’m not very worried about monetizing the blog too much at this time. 4,000 unique visitors is not that many for an entire month in my opinion. I’m also not doing this necessarily to take over a full-time income, it’s just something I do. If it gets to that point that it does, then that’s great.
    2) To give you comparison, John Chow had about 170,000 unique visitors, which he turned into about $12,500 of income for that month:

    * ReviewMe: $3,800.00
    * Affiliate Sales: $3,213.02
    * Text Link Ads: $1,506.71
    * Private Ad Sales: $1,440.00
    * Kontera: $1,000.00
    * Google AdSense: $778.90
    * TTZ Media: $339.85
    * Buy Me a Beer: $219.39
    * FeedBurner: $201.74
    * Subscription: $70.00
    * Grand Total: $12,569.61

    Getting more visitors, will give you higher leverage, higher CPMs, ability to add new networks, etc. The amount of income vs. the number of uniques isn’t exactly 100% relative to each other in terms of the way it grows in parallel.



  4. Justin Benson

    07/30/2007 2:35 pm

    Right. Great points. I understand your long term vision and it makes a lot of sense. I guess the other question is what profile is the best profile for maximizing revenue per individual.

    One thing you may try to drive additional traffic is Yahoo Financial Chat Boards. My apologies is you do this already. An example would be your article on OScommerce. If this is a great service it would be of interest as a possible competitor to companies such as Digital River and Macrovision who are heavily traded public companies.

    Posting this as a genuine article of interest will attract small and medium sized stock investors to your site I suspect.



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